You will be redirected to http://www.3gconference.com/ .. Please wait.
Agenda
Conference Day 1 - Tuesday 10th March 2009
Registration & Refreshments
08:30
Conference Welcome & Speed Networking Session
09:00
- Sabah Hussain, Conference Researcher, Informa Telecoms & Media
Opening Remarks from Chairperson
09:10
- Jean-Pierre Bienaime, Chairman, UMTS Forum, France
OPTIMISATION TECHNIQUES & PERFORMANCE MEASUREMENT
Market Update: Examining the Growth in 3G Services
09:15
- Projected growth of 3G and HSPA
- Examining 3G services where demand has increased
- Highlighting areas of the 3G network that will require investment to cope with demand
- Meeting the challenge of improved indoor and rural coverage
- Daniel Pelikan, o2 Czech Republic
Efficient Optimisation Techniques with Event Based Recordings
09:40
- Basics of event based functionalities
- Automated neighbour optimisation process
- Enhanced performance management
- Deep investigation with event based recordings
- Attila Kasa, Radio Network Optimisation Expert, T-Mobile/Magyar Telekom, Hungry
Improving UMTS Performance Using Ray Tracing Propagation Models and Automatic Cell Planning Tools
10:05
- Using an automatic cellular planning tool to significantly improve the quality and coverage area of UMTS networks
- Better indoor coverage by optimising outdoor macro coverage
- Optimal traffic balancing and efficient utilisation of the existing radio infrastructure
- Minimizing the use of drive tests
- Maximising investments and improving the processes of planning and optimisation
- Stefano Ricca, UMTS Radio Access Specialist, Swisscom, Switzerland
Morning Refreshments & Exhibition Visit
10:30
Area Performance and Revenue Capability Review APRCR
11:15
- Introduction to APRCR
- Analysis and area benchmarking
- Data check: discrepancy check and cell audit
- Cell level performance and survey analysis
- What is the revenue capability?
- Mehdi Achiakh, Country Optimisation Manager, Wana, Morocco
Examining HSDPA & HSUPA Performance In A Live Network
11:40
- Outlining the importance of measuring network performance and service quality
- What are the most valuable KPIs and how can you measure them?
- Overcoming the challenges of ensuring QoS in a live HSDPA network
- Analysing HSDPA performance results in practice; how do they compare to forecast
- models?
- Identifying key optimisation areas and parameters
- Andrea Garavaglia, Senior Staff Engineer, Qualcomm, Germany
PANEL DISCUSSION: Challenges of Monitoring Customer Experience
12:05
- Determining KPIs to focus on service quality
- What is the best way of measuring customer behaviour and traffic flow on the 3G network?
- Difference between measuring KPIs and KQIs for customers
- How can marketing information be utilised to measure customer experience?
- Mehdi Achiakh, Country Optimisation Manager, Wana, Morocco
- Stefano Ricca, UMTS Radio Access Specialist, Swisscom, Switzerland (tbc)
- Ralf Weber, Staff Engineer Manager, Qualcomm
Using Advanced Geo-Localization Techniques to Achieve Superior Performances and Better Business Results
12:30
- Discovering new available techniques that allow better performances and reduced capital and operational expenditures
- How events and issues are automatically mapped onto GIS how this allows immediate actions to increase QoE more efficiently
- Understanding how to turn network data into actionable information faster through the use of dashboards and KPI trend analysis
- Learn how radio effective optimization can be a significant source of OPEX and CAPEX savings
- Martin Polak, Product Manager - Test & Optimization, Tektronix Communications
Networking Lunch & Exhibition Visit
12:55
Automating 3G optimization
14:10
- An innovative model in optimisation process
- Automatic optimization based on expert system
- Gather and share best practices across the organisation
- Richer diagnosis performed over various data sources.
- Thierry Jacq, UMTS Product Manager, Astellia, France
Revenue Driven Optimisation
14:35
- From traditional methods into Integrated Systems
- The end user perspective as a decision factor - SQM
- Optimisation target: A tailored end 2 end approach
- Case studies
- Jose Gama, Sr. Manager - Professional Services Business Development, Motorola Home & Networks Mobility Solutions - EMEA
Enhanced Network Performance with Automised Reporting
15:00
- Automised reporting for successful identification of KPI's and network issues
- Determining key parameters that should be placed under automatic optimisation
- Automation of reporting and root cause diagnostics
- Andrea Rapagnetta, UMTS Radio Access Specialist, Wind, Italy
OPTIMISING NETWORK CAPACITY FOR 3G DATA SERVICES
Impact of Flat Rate Data Plans on the 3G Network
15:25
- How can operators get ahead of increased data usage?
- Examining short-term planning options for operators
- Are traditional methods good enough to keep up with the demand on the network?
- Sen Lin Zhang, Principal Radio Design Engineer, o2, UK
Afternoon Break & Exhibition Visit
15:50
Traffic Management Across 2G and 3G Networks: Optimising Capacity in the Network for Data Services
16:20
- Understanding customer usage patterns to forecast traffic flow and determine network requirements
- Upgrading the 2G network to enable smooth migration of traffic from the 3G network
- Achieving seamless handover between cells and networks
- Dr. Jakov Stojanovic, Radio Network Optimisation Manager, Telenor, Serbia & Montenegro
Assessing Terminal Performance in the 3G Network
16:45
- How to various terminals compare in terms of performance ad QoS?
- Installing systems to measure terminal performance
- What is the impact of a poorly performing terminal?
- Analysis of why certain terminals perform badly: what is the root cause of this problem?
- Florian Michel-Gabriel, Senior Manager, Accenture - Communications & High Tech, Italy
PANEL DISCUSSION: Migrating Traffic onto Additional Carriers
17:10
- Forecasting network traffic to make efficient investment in additional carriers
- What are the particular challenges for data traffic?
- When and where the traffic should be migrated to a second or third carrier?
- Outlining and overcoming the interference challenges of operating multiple carriers on the mobile network
- Distributing traffic to best meet the desired QoS for both voice and data traffic
- Moving traffic to difference frequency bands during network overload
- Dr. Jakov Stojanovic, Radio Network Optimisation Manager, Telenor, Serbia & Montenegro
- Sen Lin Zhang, Principal Radio Design Engineer, o2, UK
- Attila Kasa, Radio Network Optimisation Expert, T-Mobile/Magyar Telekom, Hungry
End of Day 1
17:35
Conference Day 2 - Wednesday 11th March 2009
Registration & Refreshments
08:30
Opening Remarks from Chairperson
08:55
- Jean-Pierre Bienaime, Chairman, UMTS Forum, France
UMTS 900
Market Update on UMTS 900
09:00
- Examining current deployments: Where have deployments taken place?
- Estimating the impact on CAPEX and OPEX compared to UMTS 2100 MHz network deployment
- Is a decrease in subscription rates for GSM expected?
- Jean-Pierre Bienaime, Chairman, UMTS Forum, France
Planning Considerations for UMTS 900
09:30
- Where should UMTS 900 coverage be?
- Impact of UMTS 900 on 2G coverage; is a further roll out of GSM required?
- Ensuring there is substantial ‘fall back coverage’ for GSM
- Site planning - coordinating the sites for GSM and UMTS 900?
- What speed of HSPA is required for UMTS 2100 and UMTS900?
- Comparing UMTS 900 to the alternatives: HSPA in higher frequency bands, HSPA+, LTE
- Bjorn Amundsen, VP & Director Head of Coverage, Telenor, Norway
CASE STUDY: UMTS 900 Trial Results from a European Operator
10:00
- Outline of the UMTS 900 pilot network
- Assessing the impact on the performance of the existing GSM network
- Achieving effective network management of both the established GSM 900 and the new UMTS 900 network
- GSM 900/UMTS 900 co-location interference management
- Comparing WiMAX with UMTS 900 MHz: to what extent are they competitive technologies?
- HSDPA performance in UMTS 900
- Konstantinos Chalkiotis, Broadband Access Networks, Cosmote, Greece
Morning Refreshments & Networking Break
10:30
CASE STUDY: Elisa Corp: A UMTS 900 Deployment in Europe
11:15
- Examining Elisa Corp’s experience of deploying UMTS 900 in Finland and Estonia
- What optimisation challenges needed to be overcome to make the deployment successful?
- Comparing UMTS 900 in urban and rural areas: Where is UMTS 900 most effective?
- Quantifying the OPEX gains from increased coverage and a decrease in the number of Node B’s
- Timo Sippola, Senior System Design Engineer, Elisa Corp, Finland
Regulatory Barriers for UMTS 900 - What Challenges do Operators Face?
11:45
- Overview of the European regulations surrounding re-farming and UMTS 900
- How can regulators promote UMTS 900 and get involved in the trial phase?
- Impact of the digital dividend - when can operators expect to receive the spectrum from the regulators?
- Alain Clei, Spectrum Management, France Telecom R&D, France
PANEL DISCUSSION: Comparing UMTS 900 to HSPA+ and LTE: Does UMTS 900 Emerge as the Low Cost Alternative?
12:15
- Comparing deployment and optimisation costs for UMTS 900, HSPA+ and LTE
- Is UMTS 900 an easier solution for indoor and rural coverage?
- Can UMTS 900 compete and provide significant data rates as HSPA+ and LTE?
- Examining the possibility of HSPA+ 900 and LTE 900
- Konstantinos Chalkiotis, Braodband Access Networks, Cosmote, Greece
- Bjorn Amundsen, VP & Director Head of Coverage, Telenor, Norway
- Timo Sippola, Senior System Design Engineer, Elisa Corp, Finland
- Alain Clei, Spectrum Management, France Telecom R&D, France
- Sean Cordone, VP Engineering, ISCO International
Networking Lunch & Exhibition Visit
13:00
THE FUTURE OF THE 3G NETWORK
Determining the Migration Path to HSPA+
14:15
- Technology considerations for upgrading Node B’s to HSPA+
- Examining the capacity enhancements that HSPA+ is expected to bring
- How easily and effectively can MIMO’s be installed onto current basestations?
- Understanding the impact of HSPA+ on legacy networks
- Dr. Erol Hepsaydir, Director of Radio Solutions, Hutchinson 3G, UK
Self Optimising and Self Healing Networks
14:45
- Analysing the market imperatives and technology enablers sustaining self-adapting networks
- Dramatically increasing the speed at which networks react to changes in demand
- Enabling automatic recovery from critical hardware failures
- Can tilt and power settings change during the day or in response to transient traffic conditions?
- Ljupco Jorguseski, Technical Consultant/Researcher, TNO, The Netherlands
Improving Indoor Wireless Coverage by Means of Smart Repeaters
15:15
- Overview of user dissatisfaction which leads to churn
- "Wireless substitution" trends and their influence
- The market for femtocells and their role in enhancing indoor coverage
- The market for smart repeaters and their role in enhancing indoor coverage
- The market for FMS services and their role in enhancing indoor coverage
- Are these technology approaches are competitive or complementary?
- Dr. Michael Lotter, VP of Engineering, Nextivity
Afternoon Break & Exhibition Visit
15:45
Technical Challenges of Network Sharing
16:15
- Determining the options open to operators for RAN sharing
- Sharing Node B’s and RNCs (b) Shared masts (c) Shared antennas
- Evaluating the challenges of operators sharing the same frequency, including:
(a)Interference (b) Traffic prioritising (c) Combined QoS - How to gather network data and effectively optimise and manage the radio network
- David Barker, Quintel Technology, UK
PANEL DISCUSSION: LTE - Evolution or Revolution?
16:45
- Can the network be optimised or will it have to be re-built?
- Examining the technical differences between LTE and current 3G networks
- Will existing cell sites be able to support MIMOs and the additional antennas that LTE will require?
- Is HSPA+ a necessary stepping stone to LTE?
- Dr. Erol Hepsaydir, Director of Radio Solutions, Hutchinson 3G, UK
- Ljupco Jorguseski, Technical Consultant/Researcher, TNO, The Netherlands
End of Conference
17:15





